Our Story

Industrie Africa is your window into the world of luxury African fashion. Shop your favorite designers all in one place, and discover the regional voices redefining the global landscape.

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Our Story

In 2018, Industrie Africa was launched as a portal for discovery of the continent’s most exceptional designer talent. An indispensable tool for the fashion industry, it soon garnered international critical acclaim for its unique digital showcase and diverse representation of Africa’s contemporary fashion landscape.

Today, we are redefining the narrative around mainstream pan-African culture and fashion.

In May 2020 we launched our new chapter, an innovative online retail destination, elevating the best of African fashion, content, and community.

We curate the continent’s most covetable brands, from ready-to-wear to accessories, and deliver them straight from the designer to your door. Shop brands by region, style and craftsmanship, and use our sustainability framework to make informed choices on your purchases. Think everyday artisanship to conscious luxury, Industrie Africa offers a fresh take on the African labels you love (and have yet to discover).

IMPRINT, our forward-thinking editorial platform gives you unprecedented insight and exposure to the pre-eminent voices in African fashion and culture, with thought-provoking features, style edits, and original interviews from industry catalysts.

CONNECT is a platform that indexes the continent's most noteworthy designers, based on our criteria and advisory board’s guidance.

Our Mission

In recent years, we have witnessed a seismic shift in diversity, elevating emerging voices in art, culture and fashion.

At Industrie Africa, our mission is to advance the narrative of contemporary African fashion.

As leading curators of this cultural vanguard, our platform shines a light on these voices, showcasing nuanced diversity with trusted discovery and thoughtful commentary.

SUSTAINABILITY

Sustainability is more than a buzzword, it’s the foundation on which our business model is based.

We believe in being forward-thinking; in promoting knowledge, transparency, and being conscious in our consumption and offering, which means being kind to both people and planet.

We believe in providing a solid infrastructure for economic and regenerative income for our brand partners, which means one that is built sustainably to provide longevity and uphold our value system.

Responsible Responsible

Environmental

Ethical Ethical

Ethical

Artisanal Artisanal

Artisanal

Recycled Recycled

Recycled

How it works

From Morocco to South Africa, Industrie Africa spans the entire continent and allows you to explore all elements of African fashion.

01Each of our packages are shipped from the designer’s studio directly to your doorstep.

02We’ve established a first-of-its-kind partnership with DHL Express, so we can ensure that each of your packages arrive quickly and on time.

03If for any reason you’re unhappy with your purchase, our customer service department is here to ensure a speedy return process.

Our Founder

Nisha Kanabar is a curator and storyteller; and the founder of Industrie Africa. A Tanzanian of Indian origin, Kanabar graduated from Parsons School of Design in New York and went on to forge a career in luxury fashion and publishing. With over a decade of experience at renowned industry names, she held formative positions at the editorial and commercial departments of American Vogue, Vogue India, and Style.com in the Middle East (now Vogue Arabia). Her experience across international markets fuelled a desire to channel her work into her home continent’s contemporary and luxury designer market, with a special focus on diversity, digitization and storytelling. Nisha’s unique perspective allows her to frame the conversation around African fashion through a unique global lens and places her at the forefront of a cultural movement experiencing seismic change. She currently resides in Dar es Salaam, Tanzania—whilst her work regularly takes her across the continent and around the world.